TMC has been energetic in bringing in market-specific fomites into China. The development team of the new Crown conducted a thorough analysis of road situations and driving habits in China. This analysis was undertaken with the aim to perk up ride comfort and safety performance so that a vehicle that broadly meets the demands of consumers in China.

With regard to Camry Hybrid the corporation has announced that it has plans to produce and sell the vehicle in China in the near future.  TMC has placed hybrid systems as a core technology with reduction of CO2 expelling and higher fuel efficiency.  TMC has also brought in hybrid models of the Lexus LS, GS and RX into the China market and intents to popularize hybrid vehicles worldwide.